Senior IT Specialist for K Group, marketing automation and targeted marketing

We are looking for an experienced and competent technical expert in marketing automation and targeted marketing. In this role, you will be able to work with the tools we use, such as SAP CDP and Adobe Campaign, with special responsibility for the flow, management and use of data in marketing automation processes.

At K, we believe in the power of diverse and motivated teams to achieve our goals. It is important to us that we are able to offer our employees a supportive and inclusive working environment. We work in a hybrid work model where we combine office days and remote work in a way that best suits both the role and the team. Join our amazing team to find new ways to improve the customer experience and work with the latest trading technologies!

About the job

As an IT specialist, as part of our team, you will be responsible for maintaining, operating, developing and optimizing our marketing automation and targeted marketing systems, ensuring their performance, usability and data security. Your work will also include elements of IT architecture, integration technologies, software development and data protection. Documentation, production support, guidance of IT suppliers and financial management are also part of the job description of each of our team members.

In this role, we expect you to have a comprehensive overview of marketing automation processes and insight into the tools, integrations and interfaces that best suit our business needs. In particular, we expect you to bring more expertise to our team related to data flow, data management and processing, as well as parameter setting in marketing automation processes.

You will work closely with different business stakeholders to understand their needs and requirements and translate them into technical solutions that contribute to a further increase in the degree of automation. Your key stakeholders are our following teams: Marketing, Analytics, data and loyalty and Grocery Trade digital development

Why us?

• You work with business-critical platforms and do truly meaningful work: your work has a direct impact on our customers' daily customer experience (and there are millions of them a day, by the way!).

• You will have a great opportunity to work with a pioneer in modern grocery and wholesale trade and participate in the development of the entire trading sector. At work, you get to learn from the best in the field.

• Get a broad view of the rapidly evolving consumer and wholesale trade sectors.

• You will become part of an extensive expert organization – we have more than 300 IT colleagues who are ready to support each other whenever needed.

What benefits we offer

• You can spend your office days at our modern K-Kampus with good transport connections in Kalasatama, Helsinki. The campus has comfortable co-operation and break rooms, its own gym and occupational health services, a café and a staff restaurant.

• Modern tools and numerous opportunities for self-development, as well as networking opportunities with professionals in the field.

• Other employee benefits offered by K Group: mobile phone benefit, culture and sports benefit (EPassi), staff discounts in K Group stores (K-Citymarket, K-Supermarket & K-Market, K-Rauta, Intersport, Budgetsport), own occupational health care services and leisure time accident insurance. We also have a wide variety of benefits offered by our partners (e.g. for restaurants, accomodation and opticians). You also have the option of a utility car benefit in accordance with the company's car policy.

At K Group, we have an active work community that focuses on well-being at work. For example, we offer several self-development opportunities, such as in-house training, online learning courses, and other professional development and career growth opportunities. We support work-life balance and encourage a positive work culture that promotes open communication, teamwork and collaboration.

This is the kind of person we are looking for:

You are an experienced marketing automation and digital marketing professional who understands the importance of business-oriented overall processes. You are familiar with the range of systems and tools in this area, and you have even used a few of them. The key success factor in this role is the ability to perceive marketing automation processes as a whole and understand the movement of data within them.

You have:

• ability to work in a team and communicate clearly with different stakeholders. You can talk about technical matters so that business representatives can understand you.

• owner attitude with a positive twist: you feel ownership of the applications and processes you are responsible for, know how to manage your own work, are independent and self-directed, and have a positive attitude towards work

• good problem-solving skills and the ability to adapt to and tolerate changing situations.

• fluency in Finnish and English as well as good communication and negotiation skills.

There is a good team spirit in our team and we want to continuously develop our ways of working, which is why we hope to have a person who enjoys teamwork, developing our ways of working and bringing forward new ideas.

What do we wish from you?

• At least 5 years of technology-focused work experience in area of marketing technologies and targeted marketing

• Comprehensive understanding of the features, technical configuration, functionalities and possibilities of key marketing automation tools (such as SAP CDP, Adobe Campaign, Hubspot or Dynamics).

• Data know-how and knowledge of browser requirements and cookies, experience in managing purchased media data and meeting related data protection requirements (ePrivacy, GDPR)

• Applicable technical or commercial education (university or UAS)

• The role requires understanding and experience in implementing integrations and a general understanding of software development.

Interested?

Leave us your CV and, if you wish, a cover letter as well. The application deadline is 6.5.2024, but we will process applications already during the application period, so apply quickly! We will fill the position as soon as a suitable person is found. We will inform all applicants of the recruitment status no later than a couple of weeks after the application deadline. We carry out drug testing on the selected person before the start of employment.

For more information, please contact Miia Laaksonen, Head of GT IT Payment, Loyalty & Digital Media Services, tel. 050 543 5641, miia.m.laaksonen@kesko.fi. The best time to reach is Fri 19.4 from 14-15, Wed 24.4 from 8-9 and Fri 26.4 from 12.30-13.30.

Submit your application via the link in the advertisement - we would also like to hear your salary request for the position.