Marketing Specialist, Rentokil Initial Oy

Advance your marketing career with Rentokil Initial, a global business services business, with operations in over 80 countries around the world. 

We are looking to strengthen our marketing capability in Finland and Sweden with the appointment of a local Marketing Specialist. This role is an important part of our plans to drive organic sales growth.

Reporting into the Commercial Director Europe, you will have an critical role in supporting the delivery of  local marketing activities with a focus on Sweden and Finland, including online and digital marketing, the production of sales and marketing materials, and helping to drive the introduction and integration of innovative product solutions. In this role you will work in a cross-functional environment across digital, sales, business marketing communications, technical and other in-country teams.

In this role, your key responsibilities are:

• Craft a marketing plan for growth in the designated countries, outlining clear goals and required actions
• Create and deliver digital support in Finland and Sweden, including website, content, and social media – collaborating with Regional and Group M&I digital marketing teams
• Lead the creation of marketing and sales materials, adhering to brand guidelines, and analyze competitors and market trends
• Collaborate with local teams to launch new products and services in all relevant categories
• Identify and disseminate best practices, collecting case studies and insights from global markets
• Convey market needs to regional and central teams for sales and marketing enhancement
• Provide regional and central teams with performance feedback on current and prospective products

 
Success in this role hinges on managing online marketing tools effectively, improving key metrics, creating content for digital channels and product launches and driving sales with e-learning.  Building strong working relationships with country management teams, as well as regional and central marketing groups, is also crucial.

You will be successful in the role if you have:

• Minimum 2 years in a marketing role, ideally international exposure
• Bachelor’s degree in business, marketing or management study preferred (or equivalent experience)
• Strong English language ability, as well as proficiency in Finnish (Swedish also desirable)
• Experience of online marketing and e-learning tools, and product launch activities
• Experience of creating and developing content for marketing campaigns
• Experience working in a matrix organization

 
We value the following technical skills:

• Website management through Hubspot/Wordpress, including use of content management system 
• Analysis and reporting of online performance through tools such as Google Analytics
• Google Analytics to analyze and report online performance
• Social media management (focus on LinkedIn and Facebook) 

 
We are offering you an excellent opportunity to engage in a versatile role where you can also develop your professional skills and expertise. Join our stable international company and enjoy a diverse and dynamic range of tasks alongside friendly and skilled colleagues. Our comfortable office is located in Vantaa, at Tikkurilantie 10. We follow a hybrid work model, allowing you to work remotely two days a week.

The recruitment process is carried out in cooperation with Eilakaisla.
For more information, please contact Eilakaisla´s senior consultant Heidi Martiala-Welin, phone +358 46852 2010, e-mail firstname.lastname@eilakaisla.fi. You can best reach Heidi on Monday, May 27th from 12.00 to 13.00 and on Thursday, May 30th from 8.30 to 9.30. The start date for the position is flexible, most likely in September.

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Onnea työnhakuun!